CapturM offers:

1. A web–based reporting interface
2. Secure and scalable capabilities
3. Exportable reports in any format (Excel, ASCII, SQL Server)
4. Statistical reporting:
   1. Cost per lead broken down by search engine
   2. Weekly, monthly, quarterly, yearly reporting
   3. Traffic versus conversion
   4. A-B testing
5. CRM interface
6. Customizable open architecture
7. Online secure tools with the ability to:
   1. Query and track leads
   2. Enter actions on leads
   3. Enter status flags
8. Built–in tickler system (email and print mail)
9. Statistical reporting including:
   1. Cost per lead
   2. Cost per conversion
   3. Breakdown by search engine
   4. Breakdown by campaign
10. Geo–positioned statistics
11. Demographic statistics